Endorsements

The celebrity that i find the most amusing with their endorsement deal is Jamie Lee Curtis and her endorsing pro-active. I think it is just funny that someone wants to promote good digestion. I am sure the money is worth it and all but do you really want your fans and family to refer to you as the "poop" lady. She goes from being an absolute Icon in the Halloween movies and is known as a talented actress to doing commercials for digestion. In my opinion she has fallen about as far as someone can fall. I am sure she can make the same amount of money endorsing something diffrent then yogurt that makes you regular. She is a very attractive woman and she could endorse clothes, cars, etc. The choices are really endless for her, but she chooses to do yogurt. Is she smart for doing this?